This program is designed for those who want an engaging blog to share your writing, launch your company or promote your cause. Using layman’s terms, we cover the basics of how to start your site within days, create an archive of interesting content and attract subscribers. Delivered with a practical yet creative approach, participants will soon be able to tame the “techie tiger” and own a platform where your expressive topics can rule!
By the end of this program, participants will have learned how to:
- Identify the purpose of your site and set goals
- Purchase a domain name that’s search engine optimized
- Choose an affordable, user-friendly blogging host
- Map out your site pages, images and editorial content
- Promote your posts with social media, e-newsletters and interviews
- Learn how to use keyword rich titles and descriptions
- Add categories, tags and pages that maximize your reach
- Write articles that attract a tribe
- And much, much more!
Your Facilitator:
Laura (Benjamin) Lollar has been teaching others how to build a blog for over 15 years. She has coached private individuals and spoken at conferences, conventions, trade shows and Small Business Development Centers. She provides comprehensive, user-friendly tips, tools and strategies.